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OUR mission

At Cohort, we built a Smart Loyalty Platform that augments your existing tools with modern engagement and loyalty experiences like social and activity based challenges.
Cohort empowers CRM & Loyalty managers to accelerate customer engagement and deliver higher AOV and LTV. No IT required.

OUR history

Cohort was co-founded in 2022 by Séraphie de Tracy and Nathan Baraillé, with one ambition in mind: to meet the biggest challenge facing marketing departments.
👉 Offering ultra-personalized customer relations in an environment where access to data is becoming increasingly scarce.
In this context, Séraphie and Nathan saw an opportunity: existing engagement programs, a veritable nugget hitherto used only for transactional purposes. Thus Cohort was born: "The Smart Loyalty Platform that augments your existing tools with modern engagement and loyalty experiences."

our FOunders

Séraphie de Tracy, our Co-founder and CEO. A graduate of HEC Paris, Séraphie honed her talents during 5 years as Chief Operation Officer at Stratumn and 5 years as Strategy Manager at AXA.
An expert in strategy and innovation, she transforms bold ideas into concrete successes. With Seraphie at the helm, expect clear vision and inspired leadership, propelling our team to new heights.
Nathan Barraillé, our Co-Founder and CTO. A graduate of ENSEEIHT, Nathan was Engineering Manager at Back Market for 2 years and Co-Founder & CTO at Tint. He has also worked as Senior Software Engineer at Google and LinkedIn, and Engineering Team Lead at RemindHQ. Nathan is our engineering genius, combining technical skills with a vision of the future. With him, our technology continues to innovate and push the boundaries, and the future looks bright and full of surprises.

Our awards

Paris Retail Award

La Nuit des Rois

Challenges 100

Cas d'or

French Web 500

our valUEs

Simple

A mantra that guides the way we want our SaaS solution to be and the type of work relationship we want to have in the team.

ALWAYS ON

Like our solution, we are there at all time to provide our Customers with guidance and assistance.

CUTTING EDGE

We do not stand for the status quo.

RespectFUL

We encourage everyone to be who they are and we welcome every uniqueness.

THEY
TRusT
US

Cohort : réinventer l'espace client
Connaissez-vous Séraphie de Tracy, CEO de Cohort, plateforme d’engagement client basée sur les NFT ?
Cohort lève 3,2 millions pour démocratiser le NFT dans la relation client
Cohort, la plateforme d’engagement basée sur les NFT lève 3,2 millions d’euros